One of his significantly successful partnerships has been with distinguished New Zealand designer Karen Walker. James Temelli, advertising supervisor of award-winning Victorian-based retailer Temelli Jewellery, agrees. He says his shops enjoy good relationships with suppliers, which include Pandora, Thomas Sabo and Hot Steel. “We go out of our means and assist organise promotion of those branded products to our customer Jewelery News database,” he says. While many have tried – with varying degrees of success – to follow in Pandora’s footsteps, taking classes from its marketing book and cashing in on the craze for jewelry brands, the reality is that …
