Add in wild chook feed, and the industry brought in nearly €5.5 billion through the pandemic 12 months, in accordance with knowledge launched by IVH, a pet provide industrial group. “A advertising agency from Munich came up with the concept. We then selected and created seven profiles for cats and 7 for dogs,” says Kristina Berchtold from the Munich Animal Welfare Association. “The algorithm recognized they had been animals and blocked them at first. But Tinder unblocked the accounts after we talked to them, and even gave us promoting.” The devastated owner of a canine which went lacking seven days …